Empower Conference – Visual Identity
After a recent rebrand, Tribal were looking to unify all of their customer conferences and user groups into one, large, two-day conference at the Birmingham International Conference Centre. The project involved creating a visual identity that diversified the brand into an exciting and engaging event brand, while carrying across all the motifs and values from the wider corporate brand.
The large scale of the event involved creating print, digital and animated assets to bring the brand to life, and to create a branded environment and end-to-end expeience for event delegates; from arrival and orientation through registration, presentations, workshops and breaks until departure.
A video of the event in action can be seen at the bottom of the page – or watch the video on YouTube.